I bring you the shirt that inspired this blog and this entire research project. The shirt that boldly states "Jesus is my Homeboy". This shirt isn't just prestigious because it bears the name and image of Jesus, but it has clung to such celebrity bodies as Jessica Simpson, Justin Timberlake, Pam Anderson, and Ashton Kutcher. Just to mention a few. The shirt is made by Teenage Millionaire.
An article in the Detroit News titled "What A Trend We Have In Jesus" said, "Los Angeles-based clothing company Teenage Millionaire introduced the design three years ago. 'We were looking at pop icons of the 21st century, and Jesus topped the list,' says Chris Hoy, a partner in Teenage Millionaire. '[The shirts] appeal to the religious people and the hipsters alike.'" ( 03/08/04)
Christians haven’t reached a consensus as to whether or not they like the shirt. Some love it. Some hate it. But the clothing, poster, bumper sticker, and accessory industries seem to love the craze.